About

Deeply rooted within the music and environmental communities, Reverb educates and engages musicians and their fans to take action toward a more sustainable future.

Based in Portland, Maine, Reverb is a 501(c)(3) non-profit organization founded in 2004 by environmentalist Lauren Sullivan and her musician husband, Adam Gardner of Guster. Reverb provides turn-key greening programs for artists' tours while conducting grassroots outreach and education with music fans everywhere.

In addition to our work with artists and fans on over 80 major tours to date, Reverb consults with a number of businesses in the music industry including venues, record labels, and radio stations.

We take a positive "work-with" approach and believe that being green is not all or nothing; many people doing some things will have more impact than some people doing everything. All of us can be active participants in protecting the environment. As a result, Reverb creates real, large-scale, and measurable change.